Let’s Help People Find You
Looking to target local customers in your area? Make it easy for people to find your business through a well-optimised, verified Google My Business listing.
As part of our local SEO services, we provide a complete service dedicated to setting up, optimising and managing Google My Business listings. Why? Because a local business listing is crucial for online visibility as it helps local customers find you and become aware of your services or products.
In today’s fast-paced internet society, we want things immediately. Search engines provide the convenience of searching for something and getting the desired results right away. This is no different for local customers in an area that is looking for the nearest ATM, barber shop, or restaurant. If you have ever wondered how do businesses get listed on Google you not alone. Businesses on Google didn’t get there because they provide great customer service, affordable prices or reliable services. Sure, those are all quality traits but the reason why they are there is that they created a listing and optimised it to be found.
Ready to get found online? Get started below.
What Is Google My Business?
Google My Business is a free business listing provided by Google for verified businesses with a valid address. Just like the Yellow Pages, Yelp and True Local, Google My Business is a business directory that showcases businesses and provides a NAP (name, address and phone number) so customers can contact them.
Google is in the business of showing helpful, unique results. This is why in order to have your business listed, it needs to be verified with a real address customers can go to. This is especially true for barber shops, repair stores, petrol stations or any other place where people can go and get something from.
How Can Search Consulting Help Me?
So how do we magically get your business listed and in front of your local customers? The first thing to know is that with anything SEO service we provide, we always follow Google’s guidelines. This gives you the peace of mind that everything we do for your business will be to improve it using safe, recommended methods.
Here is an outline of how we set up and manage your Google My Business listing:
When setting up a Google My Business listing, you will be required to provide information about your business such as your name, business category, services you provide, contact details and more. We will collect all the required information and ensure the information provided to Google reflects the information on your website.
There are a few ways a business can be verified and one of the recommended methods is through the mail. Ultimately, a pin will be posted to your business address to verify the listing and then that pin will be entered in the GMB dashboard to connect the address with the listing.
Our SEO experts will ensure your listing has been completely optimised and is ready for the search engines. Our listing optimisation includes high-quality photos, relevant content, virtual 360 tour if your business and making sure all fields have been filled out such as:
- Opening hours
- Special hours
- Website URL
- Listing Description
- Store Code
- Listing opening date
- AdWords location extensions phone (if required)
After your listing has been successfully set up and optimised, we will maintain and manage your listing to keep it fresh and engaging for your users. this included uploading new photos where possible, editing information, responding to reviews, and adding posts.
Maintaining a listing shows Google that your business is active and will, therefore, increase the chances of showing it within the Google local pack (or three pack).
In addition to maintaining a listing, we will also increase its authority, what this means is that we will strongly solidify your listing within your area by ensuring your NAP (name, address, phone number) and website URL is featured on a number of high-quality local directories.